At 6 PM KST, Everglow and UNICEF released the highly anticipated “Promise” M/V, a song that conveys Everglow and UNICEF’s ‘promise to protect children in the global village’.
Complementary to the song, Everglow and The Korean Committee for UNICEF announced the “UNICEF promise campaign” dance challenge. The dance challenge is designed for anyone to participate and spread awareness of the humanitarian crisis affecting millions of children around the world. To participate in the dance challenge, participants will need to capture a 30-second dance video and upload it to any SNS account such as TikTok, YouTube, Facebook, Instagram, or Twitter with #UNICEF #PromiseChallenge.
Lee Ki-Cheol, secretary-general of the UNICEF Korea Committee expressed his gratitude to Yuehua Entertainment who supported this campaign by supporting the music video production and their commitment to matching donations according to the number of dance challenge participants.
Let’s join Everglow as they ask for our participation to make more children happy!